Cookie Policy

‘Cookies’ are small text files that are used to record certain interactions on a website. The cookies are stored by the browser (e.g. Internet Explorer or Safari) on your computer or mobile phone. You can think of cookies as providing a “memory” for the website, enabling it to recognize a user and respond appropriately.

How does northcarolinasponsorahighway.com use Cookies?

We use cookies to analyze data and track users’ movements. None of the information stored allows you to be personally identified.

There are two main kinds of cookies: session cookies and persistent cookies. Session cookies are deleted from your computer when you close your browser, whereas persistent cookies remain stored on your computer until deleted, or until they reach their expiry date.

You can restrict or block cookies by changing your browser’s settings. Some pages may not work if you completely disable cookies, but many third-party cookies can be safely blocked.

If you would like to find out more about cookies and their use on the Internet, you may find the following link useful: All About Cookies www.aboutcookies.org

Cookies used on northcarolinasponsorahighway.com

Performance Cookies

We use a number of tools to help us improve the services we provide.

The tool we use most is Google Analytics. We collect anonymous data about your visit so we can better understand how people use our website.

You can opt out of providing us with this information if you wish, with no impact on your experience of our website.

Google Analytics

Cookie name(s) – __utma, __utmb, __utmc, __utmv, __utmz

Data stored – A random unique number or string of letters and numbers to identify your browser, the times and dates that you interacted with the site recently and the marketing materials or referring pages that led you to the site.

When does it expire? – The longest lasting cookie expires 2 years after your last visit to the website. Others are deleted 6 months, 30 minutes and the moment you close your browser.

Description – Google Analytics is a web analytics service provided by Google, Inc. (“Google”), to help us see how our website is used.
Google’s Privacy Policy

Third Party Cookies

northcarolinasponsorahighway.com uses third-party services, such as maps, online videos or social networking features to enhance your experience. Many of these services may set cookies on your device.

Google Adwords Conversion Tracking

northcarolinasponsorahighway.com use Google Adwords Conversion tracker which uses cookies to help us determine how many people who clicked on our Google Ads end up contacting us through the website. This tracking cookie is set on your browser only when you click on a Google Ad and these cookies help us increase the website’s effectiveness for our visitors. These cookies expire within 30 days and do not contain information that can identify you personally. Please refer to the Google Advertising Privacy Notice for more information about Google Conversion Tracking and the ability to opt out.

Google AdWords Remarketing

northcarolinasponsorahighway.com use Google AdWords Remarketing which uses cookies to help us deliver targeted online adverts based on past visits to our website. Google uses this information to carefully display CloudApps adverts on various third-party websites across the internet. These cookies are set to expire and do not contain information that can identify you personally. Please refer to the Google Advertising Privacy Notice for more information about the ability to opt out.

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